In our conversation with Marc Gruber about Chapter 9, we explored the intersection of open innovation and entrepreneurship—a connection that has often been overlooked. Marc deepened into how open innovation, typically discussed in the context of innovation management, plays a crucial role in the entrepreneurial process, especially in creating high-growth ventures.
We discussed how cross-boundary knowledge flows, essential for new ventures, are enabled and how these flows evolve during the venture creation process.
Marc highlighted the importance of these knowledge exchanges in driving not only financial success but also in scaling social and environmental impact. Our conversation also touched on the potential for future research to further investigate how open innovation can help new ventures grow economically while addressing significant societal challenges.

